What is Business Coaching?

A business coach’s ultimate goal is to help change the behavior and performance of the business owner in order to improve the business.  As your business coach, we will partner together to determine your, “WHY!”

Business coaching is the process of engaging in regular, structured conversation with a “client”: an individual or team who is within a business, profit or nonprofit organization, and who is the recipient of business coaching. The goal is to enhance the client’s awareness and behavior so as to achieve business objectives for both the client and their business.

Business coaching enables the client to understand their role in achieving business success, and to enhance that role in ways that are measurable and sustainable.  The business coach helps the client discover how changing or accommodating personal characteristics and perspectives can affect both personal and business systems. Successful coaching helps the client achieve agreed-upon business outcomes!

Business coaching establishes an atmosphere of mutual trust, respect, safety, challenge and accountability to motivate both the client and the coach. To that end, the business coach must conduct an ethical and competent practice, based on appropriate professional experience, business knowledge and an understanding of individual and business change.

“Business coaching” is an inclusive term that refers to all types of business and organizational coaching. It is practiced by internal and external coaches who may identify as corporate coaches, executive coaches, leadership coaches, organizational development coaches or other types of business coaches. Regardless of the practitioner’s title, business coaching is defined by its dual focus on the client and the client’s business.

How I Coach Clients

As your coach, I will inquire, encourage, advise, challenge, make requests, and listen for your truth so that you remain aligned with who you are, your goals, your values, and your vision.  My focus will be completely on you and what you want for your business and life; I stand for you first and foremost, not just your goals.

The coaching relationship is designed by both of us, and may be refined through ongoing two-way feedback.  Even though I am committed to the journey, you will ultimately be responsible for actions taken (or not taken) throughout the process.

I Expect Your Best

We should only be working together if you are ready to do and be your best.  If you are not doing your best, I will ask you to do so.  If you cannot be your best at the moment, I will understand and do what I can so that you can be heard and get back on your path.

I Make Specific Requests

From time to time, I will make a direct request, such as “Will you accomplish X by the end of the month?”  You may accept the request, counter-offer (e.g.: “I can’t do X, but I can do Y”) or decline (rare).  I will always support you, whichever way you respond!

I Give Advice

If I am sure of the situation, and you are open to it, I will make specific suggestions on how to handle a problem or go for an opportunity.  If I am not sure, I will say so. Regardless, use the best of what I say and use your own judgment.

I Am Direct

When I hear a funny tone in your voice or discern something amiss, I will ask you about it. Often, it is these small moments that offer the chance to resolve something.  However, I will not confront you; I will merely invite you to take a closer look.

You Set the Agenda

I typically ask you to determine two or three goals or actions to focus on between our calls/meetings.  If I am pushing you too much, say so.  If you want to be pushed harder, just ask.

I’m Here for You

I want to hear it all.  If you have a personal problem, are upset with something (even me or the coaching), are just starting to realize something big, or can’t wait to share a breakthrough in your business, please call or e-mail me — anytime.

Call me today for a FREE 30 minute Strategy Session!  Business/Fax: (855) 550.1515